A recent article on TechCrunch (US) highlighted the introduction of Near Field Communication (NFC) support in the recent Android version of the Foursquare application. Although the Foursquare NFC functionality is limited to the Galaxy Nexus, it does include the following features:
- initiating friend requests
- swapping lists
- checking in to venues
This photo, taken in an independent model shop during my recent trip to Beijing, shows that Jiepang did get those posters out to local businesses. Foursquare is most definitely playing catchup to Jiepang when it comes to NFC. But has Jiepang seen any uptake of NFC check-ins? I’ve yet to see any statistics from Jiepang but Foursquare should keep a close eye on China to see where NFC could take them.
Jiepang’s recent Christmas NFC promotion was covered over on Penn Olson: Jiepang + Starbucks China + LBS + NFC = Free Christmas Coffee